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	IMMERSI NELLE RETE: IL FAVOLISTICO POTERE DEI FAN Internet non uccide i mass media. Semmai facilita la loro convergenza in un unico e performativo deep media, dove è il pubblico a innovare i conten­uti dell'industria culturale e dell'intrattenimento. Un saggio dell'antropologo Frank Rose per Codice edizioni
	PERCHÉ ORMAI SIAMO CIRCONDATI DA TUTTI I RACCONTI Immersi nelle storie. Il mestiere di raccontare nell'era di internet di Frank Rose (Codice Edizioni, traduzione di Antonello Guerrera).
	NARRAZIONE È PARTECIPAZIONE Incontriamo Frank Rose che ci assicura che le parole chiave di questa nuova era della narrazione sono «partecipazione» e «immersione»: bisogna costruire storie immersive, veri e propri universi in cui entrare e abitare.
	Q&A ON "EMBRACING ANALOG: WHY PHYSICAL IS HOT" As a complement to the SXSW Interactive panel "Embracing Analog"—which spotlighted the findings from a survey, designed in partnership with Frank Rose, that explored the rising embrace of analog among consumers in the US and the UK—JWT Intel­ligence asked Rose and Paul Wool­mington for their insights into what’s driving this phenomenon, why it’s especially prevalent among Mil­lennials and what it means for marketers.
	CHE LO SPETTACOLO INIZI PURCHÉ SIA INTERATTIVO Frank Rose, autore di “The art of immersion”, spiega com’è cambiato l’in­trattenimento al tempo del web
	«L'ART DE L'IMMERSION» OU LE STORYTELLING 2.0 Dans son livre Buzz, le journaliste Frank Rose se penche sur les nouvelles formes de narration, à la fois participatives, non linéaires et trans-médias . . . et sur leur capacité à remettre en cause notre rapport au concept de réalité.
	PLUS ON LIT: LA FICTION NE SERA PLUS JAMAIS LA MÊME Nous sommes désormais à l'ère du deep media: il ne suffit plus de ra­conter des histoires de manière linéaire, comme le font les livres et la télé­vision. C'est le constat du journaliste Frank Rose dans l'essai Buzz, qui explique que le con­sommateur d'histoires du 21e siècle veut non seule­ment être immergé dans l'histoire, il veut aussi se l'approprier, l'approfondir, voire l'influencer.
	BENVENUTI NEI DEEP MEDIA  Così è finita l’era dello spettatore passivo e sedentario. Frank Rose racconta la morte dei mezzi tradizionali e la nascita di un nuovo tipo di consumatore, «attivo e partecipe.»
	IN SESSION: BROADCASTING IN 2020 Author and digital anthropologist Frank Rose talks about the medium of digital storytelling and addresses the arguments raised in his recent book The Art of Immersion.
	SUIVEZ LE GEEK: LES HISTOIRES D'INTERNET Un ouvrage récemment traduit en français, Buzz, fait le point sur la manière dont a évolué notre façon de raconter des histoires. Sous l'impulsion d'Internet et de jeunes réalisateurs et scénaristes, c'est toute notre culture qui évolue.
	DIGITAL HUMAN: TALES Aleks Krotoski looks at how story telling has changed in the digital age and whether it is has more in common with how we told tales in the past than we might think.
	THE DAILY CIRCUIT: WHY WE LOVE TALKING ABOUT OURSELVES It really is all about us. So much so, research suggests that there's an evolu­tionary reason we might want to talk about ourselves so much. Frank Rose joins The Daily Circuit to discuss his research.
	PEOPLE IN FILM: FRANK ROSE (PART 1) (PART 2) As we explore the effect of digital technology on film, Frank Rose talks about James Cameron as an inspiration, discusses how aspiring Arab filmmakers should make the most of digital and predicts what the industry might look like in 10 years.
	YOUR WORLD: THE CULTURE OF GAMING, EPISODE 1 Aleks Krotoski examines how computer gaming is affecting our culture – by creat­ing genuine works of art, by altering our notions of storytelling, and by simple virtue of being the cultural medium many people spend most time attached to.
	OGILVYENTERTAINMENT INTERVIEWS FRANK ROSE After reviewing his book on storytelling in the digital age, The Art of Immersion, OgilvyEntertainment welcomed Frank Rose to The Chocolate Factory for a chat on all things stories, media, and technology.
	LE CINÉMA EST MORT, VIVE LE CINÉMA! Les films sont regardés sur des tablettes, des téléphones portables, des écrans télé et, bientôt, sur les lunettes Google. Mais que sera le cinéma de demain?
	MIDORI HOUSE Episode 122: Christine Ockrent with the latest from Paris, Frank Rose discusses his book The Art of Immersion, and Andrew Adonis talks the complexities of writing biographies.
	FRANK ROSE ON DIGITAL STORYTELLING AND MEDIA IMMERSION Last week, Frank Rose gave one of the keynotes at ad:tech Sydney, based upon digital storytelling and why marketers need to surrender the idea that brands control their messaging. Jake Hird was able to catch up with him afterwards, where he expanded his thoughts on this complex topic.
	UNTANGLING THE WEB WITH ALEKS KROTOSKI Storytelling: digital technology allows us to tell tales in innovative new ways
	THE STRAND: THE ART OF IMMERSION Author Frank Rose discusses his book The Art of Immersion, a look at how the digital generation is reinventing much loved films, television shows and books.
	TOOLS OF ATTRACTION: CREATING MULTIMEDIA CONTENT FOR GAMES AND TV SHOWS Audiences now expect stories to be told in new ways across different platforms, but commissioners often fail to produce compelling "transmedia" content
	ROBERT MCCRUM ON BOOKS The Web allows stories to be spun in new ways
	FRANK ROSE: COSI INTERNET CAMBIA LE FAVOLE Da Matrix a Lost, l'autore di «The art of immersion» spiega in un'intervista come la Rete stia modificando la narrazione
	THE INTERNET AND THE 'ART OF IMMERSION' At SXSW, author Frank Rose talks to CNET about his book that looks at the way the Internet is empowering new kinds of two-way storytelling.
	SPEAKER INTERVIEW: FRANK ROSE In this exclusive interview with the Changing Media Summit, Frank explores the themes of his new book and how he sees the future of the media and media consumption ahead of his appearance at the summit
	Q&A WITH FRANK ROSE, AUTHOR OF ‘THE ART OF IMMERSION’ A contributing editor at Wired, Frank Rose is the author of a new book, The Art of Immersion. Rose explores how the Internet is transforming story­telling and talks to creative minds who are "rethinking the ancient art of narrative for a two-way world."
	JWT TREND REPORT: TRANSMEDIA RISING From Hollywood to Madison Avenue, we’re seeing more and more content creators adopting transmedia practices: creating stories, characters or themes that arc over various platforms, providing consumers with multiple entry points. For marketers, transmedia presents new opportunities for creatively engaging audiences—with the potential to enhance brand myth­ology and create more brand evangelists. Our trend report “Transmedia Ris­ing” takes a look at why this trend is bubbling up right now, how it’s significant for marketers and where it’s going.
	THE LEONARD LOPATE SHOW: ENTERTAINMENT IN THE DIGITAL AGE Frank Rose, contributing editor at Wired, discusses the evolution of the media and how it is changing entertainment.